"Aunt Jemima is a trademark
for pancake flour, syrup, and other breakfast foods currently owned by
the Quaker Oats Company.
The trademark dates to 1893, although Aunt Jemima pancake mix debuted in 1889. The Quaker Oats Company first registered the
Aunt Jemima trademark in April, 1937.
The term "Aunt Jemima" is sometimes
used colloquially as a female version of the derogatory label "Uncle Tom".
In this context, the slang term "Aunt Jemima" falls within the "Mammy archetype", and refers to a friendly black woman who is
perceived as obsequiously servile or acting in, or protective of, the interests of whites. The 1950s television show Beulah
came under fire for depicting a "mammy"-like black maid and cook who was somewhat reminiscent of Aunt Jemima.
Today, the terms "Beulah" and "Aunt Jemima" are regarded as more or less interchangeable as terms of disparagement." READ MORE
Click the link above to shop more than 10,000 antiques
and view 85+ articles on antiques.